Saturday, October 17, 2009

Helicopter Boyz and Your Future

The old ways of doing things are passing more quickly than many people realize. Or as Ted Hope succinctly puts it:

Cinema, in its current concept and execution, is both derived from and depending on a world that we’ve passed by.
• It is no longer is the most complete & representative art form for the world that we inhabit.
• It no longer mirrors how we currently live in the world.
• Cinema is now a rarefied pleasure requiring us to conform to a location-centric, abbreviated, passive experience that is nothing like the world we engage with day to day.

Mobile, light, nimble, ....those are the future media makers. It's actually really exciting, technology is moving so fast that it is already leapfrogging those who want to create old style media by using new technology (that would be the deluge of stuff out there that tries to pass itself off as innovative web-content or some indie film that really is just a low budget imitation of Hollywood film).  More people seem to like to do things now, or at least they want interactivity.  That's a good thing, right?  Does anyone really think that the old passive entertainment model was that great, aside from T.V. network executives?  Social media is just one example of people shaping media to their own world.

The new DSLR's are awesome, especially for people like me who like the discipline of distilling a story down to one frame; the addition of HD video/depth of field is like a gift. But there are lots of little miracles out there that will help change the way we tell stories, so I am equally excited about the S1000PJ's of the world as well (what was used in the Helicopter Boyz performance). What will write the future is how you, the creatives, put it all together. Don't mourn the passing of the old, keep your mind open to the answers that appearing daily and have fun playing with them.

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